Auto Dealer Today

Back on Track: 2020 Toyota Supra

The Toyota Supra will arrive in North American dealerships this summer for the first time since 1998, when U.S. sales of the fourth-generation model ended. Canadian dealers last saw the Supra in...
Pricing for the 2020 Toyota Supra starts at $49,990 for the base 3.0 model and $53,990 for 3.0 Premium editions, not including delivery. - Photo courtesy Toyota Motor Sales USA
The new car was designed to honor Toyota’s racing heritage, including the 1967 2000 GT. - Photo courtesy Toyota Motor Sales USA
The 2020 Supra is powered by a 3.0-liter turbocharged I-6 delivering 335 horsepower, 365 pound-feet of torque, and a projected zero-to-60 time of 4.1 seconds, paired with an eight-speed automatic...
The Supra gets standard 19-inch forged alloy wheels and Michelin Pilot Super Sport tires. The rear tires (275/35R19) are wider than those in front (255/35R19) for superior grip. - Photo courtesy...
The Supra’s signature “double bubble” roof was designed to maximize headroom while minimizing drag. - Photo courtesy Toyota Motor Sales USA
The cockpit’s asymmetrical center console, small-diameter wheel, low, narrow-section dashboard, and single-meter digital instrument panel were designed to enhance forward visibility and cornering...
A limited Launch Edition based on the 3.0 Premium and boasting unique color schemes (and Akio Toyoda’s replica signature) will account for the first 1,500 Supras sold in the U.S. - Photo courtesy...
The 2020 Supra made its official debut at the 2019 Detroit auto show. The car had already made at least one public appearance — albeit in heavy camouflage — at the Goodwill Festival of Speed in...
The first production model of the 2020 Supra is a special matte gray edition that sold for $2.1 million at a Barrett-Jackson charity auction. Factory paint choices are limited to red, white, and...