The Power of an Addendum
The power of an addendum lies in its ability to clarify the customers value in the vehicle, as well as reminding them of the unavoidable perils of owning a vehicle in today’s world.
The power of an addendum lies in its ability to clarify the customers value in the vehicle, as well as reminding them of the unavoidable perils of owning a vehicle in today’s world.
Advertising in any format, particularly on television, is extremely competitive and costly, driving most dealers and their agency partners out of the ad game.
By defining and following a claims management plan, you can help reduce the financial impact of future claims.
There’s no doubt that in today’s environment, winning in business has many new challenges and staying “ahead of the game” requires creativity and diligence.
Finding good salespeople has always been hard, but if you approach the market with an open mind, are clear with what you’re looking for, and ask the right questions during the interview, you will grow great sales teams.
Fair Technologies CEO predicts how the automotive industry will change in 2022.
Focusing on four key strategies will enable your dealers to combat the long-term effects of the pandemic and inventory shortages.
Three years of anonymized data across 600 rooftops shows exactly how post-sale marketing campaigns benefitted dealers.
You can create a simple test deal file and pop quiz to administer during the interview process that will tell you how compliant the applicant really is, vis-a-vis your compliance standards.
The Cox Automotive Service Industry Study finds that as dealerships leverage technology to enhance the customer experience, they can capture more service market share.