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Articles

A Winning Sales Strategy

One of Mares' recommendations on sales to women is to greet their children and show them an area to color or play to keep them occupied while their mother shops. - Melissa D'Souza

Expert says building trust and brand loyalty among all customers can be achieved by tailoring the car-buying experience to women.

One Pay Lease

Wouldn’t it make sense to allow the manufacturer to take on all the risks and give the customer the ownership experience they were hoping for? - Pexels/John Guccione

An easier pathway for F&I to offer protection products while giving customers more financial control.