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Digital

Does Your Website Adapt?

The rapid growth of mobile browsing makes a mobile/tablet presence required for dealers, but the continuous addition of new devices to the market can make it difficult for dealers to keep up. George Nenni explains how adaptive website design can help.

New GAP Waiver Rules in Ohio

For many years, Ohio law has left many wondering whether the cost of GAP products can be financed. Attorneys Nicole Munro and Glenn Knirsch discuss the recent passage of a bill in Ohio that at last addresses the uncertainty surrounding the sale of these products.

Wars and Rumors of Wars

Attorney Tom Hudson addresses a few of the rumors that have been circulating about potential actions of the new federal Consumer Financial Protection Bureau.

Tracking The New Year - Part Two

Following up on his previous article exploring ways dealers can better track accounting transactions, accountant David Keller discusses various income statement accounts and what dealers can do to make their lives much easier.

Making Big Moves at Audi Dallas and Goodson Acura

Until recently, Audi Dallas was known as University Park Audi. A name change is problematic for managing a dealership's online presence. To avoid losing search engine rankings for the...

Moving a dealership is certainly never easy, but it can be an even bigger problem to move it online. And, what happens when you also change the name of a dealership? Oscar Vanderkooij, IT director for Goodson Acura and Audi Dallas in Dallas, Texas, recently faced both of these situations.

Making the Most of Your Time with Online Tools

Many savvy dealers use a host of online tools to help improve efficiency in various areas. Auto Dealer Monthly took a closer look at an array of online tools that can help dealers make the most of their valuable time.

Make Your Website a Destination

Your dealership website should be a destination and not a pass-through page. Joseph Clementi, general manager of University Honda, looks at three essential elements of website management to helps dealers with their conversion rates.

New River Auto Mall’s Centralized BDC

In Hardeeville, S.C., the New River Auto Mall's centralized BDC is housed in the Hilton Head Chrysler Jeep Dodge Ram store and handles all the business development efforts for the auto...

In less than two years, New River Auto Mall has gone from not having a business development center to having a BDC that works over 1,300 leads each month and is responsible for between 30 and 50 percent of total dealership sales each month.

Tracking The New Year

Accountant David Keller explores some ways dealers can better track accounting transactions to aid in their year-end comparison and analysis process.