Loyalty v. Fidelity
Mauricio Espinosa - Do customers and prospects identify your company by your loyalty program, or do they identify your company by your Vision, Mission, Passion (VMPTM)?
Mauricio Espinosa - Do customers and prospects identify your company by your loyalty program, or do they identify your company by your Vision, Mission, Passion (VMPTM)?
Rob Chesney - eBay Marketplace Research is an online tool that provides subscribers with transparency into the marketplace in order to gauge the sales performance of specific products and categories...
Michael Teitelbaum - It’s a common misconception that SEO simply involves throwing keywords against the digital wall to see what sticks. In reality, this tactic could hamper your site’s SEO effectiveness...
Thomas B. Hudson, Esq. - A company was interested in buying a substantial part of a Georgia dealer’s BHPH portfolio of retail installment sales contracts. My contact wanted me to look over a few deal files and tell him if the documentation looked good.
Jason Ezell - You likely have an "About Us" section of your Web site. Use it to include information about your dealership...
David Keller - If your sales and gross profits are declining, are your total expenses decreasing proportionately? If not, it’s time to review your income statement. Print your income statement in a format with the last 12 months side-by-side in...
Jeff Smelley - There are some important computing jobs that get put off, or just do not get done, because they take a long time to run or slow your computer to a crawl. You no longer have to put off such tasks because you don’t have time during the work day. Schedule these jobs to be run automatically when you aren’t there.
Mauricio Espinosa - The Hispanic market is a significant driving force behind the CSI Pyramid. This market wants to be loyal. To be loyal is to be faithful to something or someone, whether it is to the government, a business, a spouse, a leader, etc.
Sean Bradley - It goes without saying that training is essential for your call center and all employees who handle your inbound phone calls. While some dealerships have chosen to use third-party companies for this function, I am not a big fan of outsourcing your call center for several reasons:
Craig Criswell - The purpose of the site is to make buying that next vehicle easier. It must attract and engage the ever-growing number of people doing research online for their next vehicle purchase...
Daymond Decker - At Schumacher, the main strategy for bringing customers to their Web site used to be traditional advertising, especially print, but now they are doing less traditional advertising and bringing more people directly to the site through...
Ron Smith - Many succession planning decisions will be governed by not only the factory sales and service agreement (“Franchise Agreement”), but also by appropriate provisions of state franchise statutes...
Rob Anderson - Consumers have grown cautious and the economy has slowed, but opportunities still abound for dealers. These opportunities are created by less competition amongst retailers in the marketplace.
Rob Chesney - Vehicle purchase protection is provided by eBay Motors to passenger vehicle buyers who complete their purchase on the site to protect against cases of outright fraud ...
Thomas B. Hudson, Esq. - The foundation of the report is Public Citizen’s claim, based on its study of nearly 34,000 collection cases, arbitrators found in favor of businesses in 94 percent of the arbitration proceedings...
