Cox Automotive: Car Buyers Still Need Dealers
Cox Automotive’s ‘Future of Digital Retail Study’ reveals that dealerships remain central to the car-buying experience, but the instore experience tends to fall short of consumer expectations.
Cox Automotive’s ‘Future of Digital Retail Study’ reveals that dealerships remain central to the car-buying experience, but the instore experience tends to fall short of consumer expectations.
Jeff Bounds, former national sales director for Dominion Dealer Solutions, has joined InteractiveTel as the company’s director of business development.
Customers who are able to initiate the financing and F&I product selection process online report a better overall car-buying experience, according to a new survey from SpringboardAuto.
Spireon is offering demos of its Drive On Demand dealership subscription service at the 2018 International Consumer Electronics Show.
A new agreement between Cars.com and McClatchy will convert the online vehicle marketplace’s 17 remaining affiliate markets to its direct sales channel.
The consumer identification management experts at Infutor list artificial intelligence, blockchain marketing and chatbots among the leading trends that will shape the way auto dealers drive appointments and sales this year.
Create a competitive edge by discovering your dealership’s unique value proposition and sharing it with every prospective customer who visits your website.
Looking for a new marketing channel in 2018? Take another look at email, a somewhat forgotten medium that offers a long list of compelling benefits.
Learn how getting up to speed with voice search and other new marketing trends can help keep traffic flowing as new-vehicle sales plateau.
Learn how going mobile, rethinking social media, tracking customers, and exploring new apps and sales tools can bring true innovation to your dealership in 2018.
A new integration with CarNow was designed to strengthen LotLinx’s vehicle display pages.
The November event allowed dealers to access BMW Financial Services inventory from three Manheim sites via the factory’s Performance Center in Thermal, Calif.
Today's car buyers are more interested in resourcefulness than sales pitches, and dealers are hiring sales professionals whose personalities reflect those needs.
TrueCar has agreed to switch California auto dealers from a pay-per-sale to a flat-fee subscription model and double their indemnity to $50,000 to settle a lawsuit brought by the California New Car Dealers Association.
ActivEngage announced the addition of a 700Credit-powered financial qualification feature to its dealer-focused omnichannel communications solution.