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Fixed Ops

Data Can Help Dealers Sell More OE Parts

Independent shop owners oversee about 70% of all post-warranty repairs and are in the market for the OE parts new-car dealers have in stock — and often in surplus. - Photo by Ryan Doka via Pixabay

Once treated as classified information, factory parts data is now shared freely. Opportunistic franchised dealers are seizing the opportunity by selling unneeded inventory to independent repair shops.

Top 5 Ways to Increase Profitability Storewide

An investment in tools designed to capture more service opportunities can also pay off for your sales and finance departments. - Photo by andresr via Getty Images

The digital revolution is not only upon us, it’s the new normal. Expert lists the five strategies dealers are adopting to stay ahead of the technology curve, meet customers where they live, and maximize revenue in sales, F&I, and service.

Affinitiv and AutoLoop Complete Merger

The combined company retains the Affinitiv name and now includes more than 6,500 dealer accounts managed by 800 employees and generating approximately $200 million in revenues.

Ryan Norris and the Next Generation of On-Camera Dealers

Ryan Norris and Toyota of Easley (S.C.) have all but abandoned traditional advertising to focus on building an online library of videos inspired by customers, starring the dealer, and driving sales and service traffic — often with no mention of buying a car.