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Dr. Frankenstein's Business Development Department

Maxwell Skynard - If you have a flashy site, but it doesn’t convert visitors to prospects, if you have a hard to use ILM/CRM, if you aren’t making money but you’re spending a lot on “cool” technology...

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B-Back Sauce: Keep Your Customer Hungry

Maxwell Skynard - According to a recent study Domestic dealerships convert less than 25 percent of their new car customers into “customer pay” service customers...

Lead Management: A Weapon You Can't Live Without

Maxwell Skynard - By contrast, a good lead management system will automatically reply immediately with customer - and model - specific e-mails...

Rich Media: Do You Need To Tone It Down?

Ali Amirrezvani - If used properly, rich media can be a highly engaging and visually active way to interest your customer...

Don't Let Software Make You Soft Lessons from "Babe"

Maxwell Skynard - Next time you have to spend two hours on hold with your IT guy, let your teammate take your calls instead of sending them to voicemail...

When No Means Know Using Online Tools to Overcome Objections

Maxwell Skynard - In fact, some vendors can even automate these multi-media presentations as part of your regular follow-up routine...

Generate More Leads With Interactive Online Advertising

Ali Amirrezvani - proven and effective e-marketing techniques combined with an interactive Web site to produce outstanding results...

Prove It Or Lose It!

Maxwell Skynard - You and I know that a successful Internet/BDC manager is a linchpin holding many (seemingly unrelated) processes together...

PMS: Positive Mental State

Maxwell Skynard - Your emotions follow your thoughts so if you want to keep a positive mental attitude keep your thoughts in the right place...

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Is Your Web Site Provider A Search Engine Optimization Expert

Ali Amirrezvani - Should one go with a provider that out sources this important process or with one that has built their platform...