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Price Promise

DealerSocket Announces New CFO

DealerSocket announced the appointment of Gary Ito, who has worked at several global software and technology organizations over his 30-year finance and accounting career, as CFO.

Former GM Exec Kim Brink Joins DealerSocket’s Board of Directors

Brink brings to the tech firm’s board of directors more than two decades of experience with General Motors, NASCAR, and Ford Motor Co.

Edmunds Pulls Ad Campaign, Says It ‘Missed the Mark’

Edmunds pulled an online ad campaign last week for its Price Promise program after dealers complained it portrayed them as ‘bad guys’ in the car-shopping process.