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repeat customers or referrals

Back on the Road

Meet four dealers who are closing deals and driving loyalty by providing a much-needed service to customers who have filed for bankruptcy.

The Primary Mission of a Service Advisor

Expert Don Reed, CEO of Fixed Ops Solutions, points out that the primary mission of a service advisor is to ensure that every customer is driving a safe and reliable vehicle. Reed also teaches you exactly how to accomplish your mission from building customer relationships to holding everyone accountable to the mission.

Finding the Right Balance in CRM at Germain BMW of Naples

At Germain BMW of Naples, the store’s customer relationship management strategy was built around maintaining the balance between handling leads efficiently and maintaining a personal touch.