The Green Pea Phenomenon: Making the Customer Like You
Erika Cooper - The success of green peas never ceases to surprise me. It's amazing that the less you know, the better you do in auto sales ...
Erika Cooper - The success of green peas never ceases to surprise me. It's amazing that the less you know, the better you do in auto sales ...
Thomas B. Hudson, Esq. - The relative rarity of these transactions doesn’t faze the NCLC, or, for that matter, the press. They know a good, catchy (and loaded) headline phrase when they hear one. So, they call every conditional delivery transaction...
Rob Anderson - Since many of you target customers have less-than-perfect credit, you should first understand that the addresses and phone numbers of “secondary” customers change more often than primary customers.
Will Parquette - Even if we have done a good job with the customer and covered all of the steps (selection, presentation, demo drive, etc.), averages dictate that about three of every four prospects will leave without buying ...
Thomas B. Hudson, Esq. - In addition to the installment contract, the Pattons signed a “Purchase Spot Delivery Agreement” stating that the Pattons were taking possession of the minivan before approval of financing and that Wyler Eastgate could...
David Keller - The IRS has stated that it believes tax return accuracy is at one of the lowest points in history. This indicates that they will be trying any and all means available to tighten compliance with the law in whatever manner they can...
Michael Rees - Allow me to take you through a few steps to make sure your customer does more than just drive through your lot, or worse yet retreat at the first sign of a “salesperson.” ...
Jennifer Murphy - Long arm statutes are state laws, so even though each state’s long arm statue is based on the same principle, they are not written or interpreted exactly the same...
George Dans - Sometimes if you want to sell more cars, you need to evaluate and abolish some of the rules you already have in place ...
Mauricio Espinosa - As soon as the salesperson opens their mouth, in those brief few initial seconds, your salesperson can choose to shoot themselves in the foot or present an excellent and lasting first impression...
Jennifer Murphy - As most dealers know, when you make particular claims (what the FTC refers to as “trigger terms” or “trigger claims”) in advertisements of any kind, disclosures are required ...
Thomas B. Hudson, Esq. - Lately, plaintiffs’ lawyers have convinced a few courts that requiring a consumer to waive class relief is “unconscionable” and is reason enough for courts to refuse to enforce the arbitration agreements...
David Keller - The best way to evaluate your business is to study the history of your industry. Learn why some businesses have failed when others have succeeded, then think through how you would have reacted in similar situations.
George Dans - Aren’t you tired of start and stop programs? What if you were on a long distance driving trip and got lost? Would you go home and start all over again? No, you’d make adjustments, wouldn’t you? ...
Mauricio Espinosa - Another measurement of the market’s growth is advertising rates in Hispanic media. A recent sampling of 16 nationally distributed Hispanic magazines found that advertising rates for the year 2007 jumped more than 16 percent.
