New “Salesperson Training” modules available in Assurant Virtual Learning Platform, furthering multi-channel training offerings to dealers.
The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.
50 new training modules with regular updates make it “a streaming service for automotive professionals.”
For objection handling, secret sauce is that special technique, the one thing you can say or do that instantly changes a “no” to a “yes.” This can lead you to the easiest objection to overcome: the one that never happens!
The customizable training platform takes Marcom’s expertise from over 30 years of training automotive professionals and helps dealerships plan, organize, and execute a strategic training initiative that will drive operational efficiency and accountability across their store.
CNA National is offering live, online training in coordination with Reahard & Associates.
Sometimes you will get a deal thrown at you that is going to be an uphill battle. Instead of losing motivation, look at it as two things: a challenge and a teaching opportunity.
The automotive industry is going through rapid change, facing additional costs associated with personnel, benefits, and retention, and depending on a steady stream of additional customers to replace those customers that have defected. So how do you change how you conduct business to meet the current challenge?
For 16 years, the program has recognized the industry’s best vendors, suppliers, and finance partners.
The goal in discipling employees is not to punish but rather to affect a positive change in the employee’s conduct or performance, and should remain compatible with that goal and reduce the number of times someone says, “you’re not the boss of me.”
In an effort to further engage automotive professionals and provide valuable content, JM&A Group recently launched JM&A Insider, its own, on-demand collection of automotive resources.
The last few months have been strange — we aren’t sure what next week will look like, and many of the goals for 2020 are in question because our ability to earn money has been compromised. So, the quicker we can adapt, the better opportunity we will have for success in the future.
Today’s reality is presenting us with both challenging times as well as countless possibilities. Success is reserved for those that dare to prune their process to assure future growth in skills and profits.
Everyone wants power and freedom, yet no one wants accountability. We won’t ever change the consumer, but if we better understand their behavior, we can better prepare ourselves for some of the pitfalls of dealing with the general public.
Set your salespeople up for long-term success at your dealership.
