Imagine a customer coming in completely ready to purchase and driving off the lot in a new vehicle just an hour later—with no hassle or negotiation. This is the reality every day at driversselect. Writer Alexandra Barlow looks at the dealership's successful business model overhaul.
BHPH expert Brent Carmichael breaks down the formula for selling during the dog days of summer—training, appearance, marketing and advertising.
Dealer Courtney Cole explains how having multiple niches within a used vehicle department can benefit dealers.
F&I trainer, Kirk Manzo, discusses the importance of how a leader communicates with his or her staff and provides tips on how to effectively communicate with the four different styles of communicators.
Technology expert Allen Dobbins provides an example of how dealers are using data to help with inventory management and discusses what he sees for the future of the car-buying process.
At Team Honda Automotive in Baton Rouge, La., the IT department has generated significant savings for the dealerships through smart computer purchasing, auditing phone bills, and getting creative with printing.
One major area of concern for dealers is what happens if their DMS goes down. DMS redundancy was one issue Blake Ledet, IT manager, addressed for the Team Automotive Group.
Proper implementation of digital marketing in a dealership is a three-phase process. David Pritchard, director of marketing and public relations for Gentilini Motors, walks dealers through the basics of understanding consumer behavior, developing a digital marketing strategy and building an online presence
Joe Chura, a dealership Internet director, explains how dealers can start a WordPress blog in five easy steps, including a few suggested plug-ins.
Thomas Hudson of Hudson Cook LLC, discusses the Center of Responsible Lending’s report entitled, "Under the Hood: Auto Loan Interest Rate Hikes Inflate Consumer Costs and Loan Losses."
