5 Ways to Blow Up a Service Customer
Are you pulling in too much fixed ops revenue? Dealer consultant shares five proven methods for insulting customers, improperly documenting and addressing their concerns, and discouraging repeat visits.
Are you pulling in too much fixed ops revenue? Dealer consultant shares five proven methods for insulting customers, improperly documenting and addressing their concerns, and discouraging repeat visits.
A North Dakota car buyer prevailed in a recent case involving loan (or ‘acquisition’) fees that reached the state supreme court, where the dealer was found to have failed to properly disclose the charge.
A slow start to the spring selling season could get a much-needed boost this weekend. Expert offers a three-point list to help you claim your fair share of the Memorial Day market.
Former dealer is convinced that miles mean money for dealers in the shared economy, where a large and growing customer base of ride-hail drivers is poised to add incremental income to idle units and offer new opportunities for sales.
Acquisitions have helped fuel the rapid expansion of Rob Cochran’s 24-rooftop auto group. But he believes the secret to his success is the people of Western Pennsylvania, including those he employs and the customers they serve.
Make your digital storefront easy to find and deliver a more engaging online experience — for sales and service — with four leading-edge strategies you can try today.
A qualified owner’s representative will save you time, money, and aggravation on your next construction project while assuming the mantle of accountability and defusing factory and family squabbles.
Recalls drive service revenue and bring customers back to the dealership. Why not take advantage? Expert lists four ways to turn your next recall event into a fun and profitable experience for everyone involved.
A shortage of qualified lube techs is no reason to ignore the strict — and strictly enforced — Department of Labor rules governing the employment of your youngest workers.
Expert lists four surprisingly common — but easily avoidable — errors and omissions dealer principals commit along the road to front-end compliance.