You Can’t Close a Click
It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.
It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.
Whatever beliefs you and your customers may or may not share, politics and religion have no place in F&I.
After nearly 50 years of car sales, Gary Young has built a loyal following and a collection of stories.
If the CFPB has its way, pre-dispute arbitration agreements will no longer protect dealers from class-action lawsuits.
Mastering certain words, phrases, metaphors and similes will add power to your sales process.
The DealerStrong team digs in at Champion Motors and finds a few surprises, including a freshly installed CRM.
Any entity that feeds a consumer reporting agency is considered a ‘data furnisher’ by the CFPB and must be aware of three credit reporting factors that can’t be overlooked.
Industry Summit showcased an unstoppable shift in training and set the stage for the next event.
An online, soft-pull prequalification process could help dealers sell more cars faster and satisfy new demands from consumers and regulators.
Written guidelines and a code of conduct will help prevent payment packing from baring its teeth.