According to the latest NIADA Business Confidence survey, dealer outlook for Q3 retail sales growth was less optimistic than growth expectations for the second quarter, although there was an uptick in the number of respondents who thought sales would remain the same.
Dealer.com’s Andy MacLeay sorts through the latest developments and explains the importance of measuring intent and connecting car buyers with dealers — and their vehicles.
After asking 10,000 U.S. consumers about their dealership experience, the Temkin Group found that the two manufacturers with the highest customer experience ratings were Toyota and Mercedes-Benz, according to Edmunds.com.
A study conducted by Oracle Data Cloud has found that DealerRater is often the last website a consumer visits before securing a vehicle. Of the visitors who make a purchase, more than half complete the deal within four weeks of visiting the website, according to DealerRater.
AutoGravity, a new financial technology company, has emerged, aiming to simplify the financing process by allowing customers to apply for financing straight from their phone.