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July 2014 Issue

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Digital Edition

In This Issue

Article

Event Space

Consumer demand convinced Yves Belanger, owner of Gibson Truck World in Central Florida, to specialize in light-duty and monster trucks. Belanger says reconditioning costs for Gibson’s extensive...

Article

Independent Thinking

Article

How to Respond to Comments

Article

Coach to Win

Article

The Foundation of Marketing Expansion

As the face of his multistate dealer group and a West Virginia state senator, Bill Cole is comfortable in front of the cameras, and his affable personality comes through on TV.

Article

To Be or Not to Be On-Camera

Article

Lead Time

Article

Big and Small

Article

The Cost of Compliance

Article

The Industry Is Ready for Econtracting

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